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Product characters emerging from specific combinations of pragmatic and... | Download Scientific Diagram
Gender effects on consumers' symbolic and hedonic preferences and actual clothing consumption in the Czech Republic - Millan - 2018 - International Journal of Consumer Studies - Wiley Online Library
Brand betrayal, post-purchase regret, and consumer responses to hedonic versus utilitarian products: The moderating role of betrayal discovery mode - ScienceDirect
PDF) Hedonic value of clothing products | Industria Textilă
Factors affecting sportswear buying behavior: A comparative analysis of luxury sportswear
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![PDF] SPORTSWEAR BRAND EQUITY AND MUSLIM CONSUMERS IN MALAYSIA | Semantic Scholar](https://d3i71xaburhd42.cloudfront.net/6ff5029791e96dc4b96cc69419d9ea8eae371970/12-TableI-1.png "PDF] SPORTSWEAR BRAND EQUITY AND MUSLIM CONSUMERS IN MALAYSIA | Semantic Scholar")
PDF] SPORTSWEAR BRAND EQUITY AND MUSLIM CONSUMERS IN MALAYSIA | Semantic Scholar
Context Effects on Older Consumers' Cognitive Age: The Role of Hedonic versus Utilitarian Goals - Guido - 2014 - Psychology & Marketing - Wiley Online Library
The compensatory influences of country stereotypes and the global/local nature of brands: An extended framework - ScienceDirect
Womenswear well-being warriors: a content analysis of female-targeted activewear brands on Instagram.
Complex hedonic online services: a systemic semiotic functional analysis for context discovery
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![PDF] Difference Between Japanese and French Tastes in Women's T-shirts for Sportswear | Semantic Scholar](https://d3i71xaburhd42.cloudfront.net/73a8a29a97f44b165bb7da1434c27c2dc97075e7/5-Figure3-1.png "PDF] Difference Between Japanese and French Tastes in Women's T-shirts for Sportswear | Semantic Scholar")
PDF] Difference Between Japanese and French Tastes in Women's T-shirts for Sportswear | Semantic Scholar
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Impact of smartphone brand experience on brand equity: With mediation effect of hedonic emotions, utilitarian emotions and brand personality | Emerald Insight
The choice between uniqueness and conformity in mass customization - Zaggl - 2019 - R&D Management - Wiley Online Library
PDF) Four generational cohorts and hedonic m-shopping: association between personality traits and purchase intention | Ofrit Kol - Academia.edu
Second‐hand clothing consumption: A generational cohort analysis of the Chinese market - Liang - 2018 - International Journal of Consumer Studies - Wiley Online Library
Context Effects on Older Consumers' Cognitive Age: The Role of Hedonic versus Utilitarian Goals - Guido - 2014 - Psychology & Marketing - Wiley Online Library
![PDF] SPORTSWEAR BRAND EQUITY AND MUSLIM CONSUMERS IN MALAYSIA | Semantic Scholar](https://d3i71xaburhd42.cloudfront.net/6ff5029791e96dc4b96cc69419d9ea8eae371970/17-TableV-1.png "PDF] SPORTSWEAR BRAND EQUITY AND MUSLIM CONSUMERS IN MALAYSIA | Semantic Scholar")
PDF] SPORTSWEAR BRAND EQUITY AND MUSLIM CONSUMERS IN MALAYSIA | Semantic Scholar
Context Effects on Older Consumers' Cognitive Age: The Role of Hedonic versus Utilitarian Goals - Guido - 2014 - Psychology & Marketing - Wiley Online Library
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